Travel opens our eyes to the beauty of our world—the vibrant diversity of cultures, people and animals, majestic landscapes and breathtaking adventures.

It’s no wonder tourism is one of the world’s fastest growing industries.

Unfortunately, some popular tourist activities—like using animals for rides, feedings or props for photos—can be seriously harmful for local wildlife and detrimental to our beloved planet.

As more of us discover what our beautiful planet has to offer, it’s crucial that we do so in a sustainable way that protects and cares for all living things.

Why Sustainable Travel?

Sustainable, ethical travel is so important for benefiting people, animals and the environment. That’s why the Jane Goodall Institute has partnered with G Adventures to create the Jane Goodall Collection—a series of 20 wildlife-focused tours endorsed by Dr. Jane Goodall herself.

With the Dr. Goodall seal of approval, these small-group tours bring visitors up close and personal with our lush and wild world, including its most fascinating animals, while respecting their freedom, habitat and well-being.

Imagine snorkelling with sea lions in the Galapagos, watching for polar bears amid majestic Norwegian glaciers, or spotting endangered mountain gorillas in captivating Uganda. Each once-in-a-lifetime adventure under the Jane Goodall Collection is protecting precious wildlife, supporting local communities and making a world of good for all creatures.

Caring for our planet starts with experiencing it.

G Adventures generously contributes $20,000 a year to our Roots & Shoots program. G Adventures also donates $25 CAD per traveler on any tour from the “Jane Goodall Collection with G-Adventures” to the Jane Goodall Institute of Canada. In 2023/2024, JGI Canada received an additional $119,000 CAD through this partnership. Examples of the collection can be found here:

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