Take Action 8×8 Challenge 8 actions a week. For 8 weeks. For good. Commit to the Challenge Given all the damage we’re doing to our planet as a species, helping our planet as individuals can feel overwhelming. But as our founder Dr. Jane Goodall tells us, we all make a difference every single day, whether we know it or not. And we have to decide what kind of difference we’re going to make. So the 8×8 Challenge, in honour of Dr. Goodall’s 88th birthday, helps us all integrate positive change-making into our everyday lives. Commit to 8 small actions a week for 8 weeks, and watch as they add up to an enormous amount of good. If we all did it…imagine the world we could build. How to Commit to the Challenge: Text us at X with the message 8x8CHALLENGE. Or message us 8x8CHALLENGE on Facebook Messenger or through Instagram DMs. You’ll be sent your first week of actions. Once you’ve completed them, we’ll message you with a thank you gift, and you’ll receive your next set of actions on Sunday. Wash, rinse, repeat for 8 weeks. *Don’t worry – our chatbot walks you through the whole process so all you have to do is take action! Join us. And turn hope into action. Help us get to 88,000 actions! If 1,3000 people commit to the Challenge, we’ll reach 88,000 actions taken for animals, people, and the environment. And Jane’s birthday wish will come true. Join us today. Commit to the Challenge Choose Your Platform Facebook Messenger Head to Facebook Messenger and send The Jane Goodall Institute of Canada a message that says 8x8CHALLENGE. We’ll take it from there! Take Action Now Instagram DMs Head to Instagram and DM The Jane Goodall Institute of Canada a message that says 8x8CHALLENGE. We’ll take it from there! Take Action Now SMS Text Messages Text The Jane Goodall Institute of Canada at X with a message that says 8x8CHALLENGE. We’ll take it from there! Take Action Now More Campaigns Forever Wild Check out our global campaign to help end illegal wildlife trafficking. Learn More Ivory Free Canada Join thousands of voices calling for a federal ivory ban today. Learn More News & Updates Good News Stories AppleTV+ Launches “Jane” April 2023 We couldn’t be more excited to announce the debut of Apple TV+ original series “Jane.” Inspired by the life of Dr. Jane Goodall, this 10-episode show premieres globally on Friday, April 14, 2023. Jane Garcia (Ava Louise Murchison) is a 9-year-old budding environmentalist on a quest to save endangered animals. Using her imagination, and along with […] Read More News and Updates Youth Voices & Perspectives on Protecting the World’s Biodiversity at COP15 At COP15, if you want to protect the world’s biodiversity, then you need to include the world’s youth. We’ve come of age in the middle of a biodiversity and climate crisis that we did not create. We’ve matured watching the successes and failures of environment conferences, giving us a deep-rooted passion for these issues and […] Read More Dr. Jane An Urgent Call to Action from the Jane Goodall Institute at COP15 As the world comes together for COP15, we send our encouragement and gratitude to all the compassionate organizations and advocates who are working tirelessly to protect the world’s biodiversity. We urge the leadership of all countries to uphold your commitments and adopt a robust post-2020 Global Biodiversity Framework. Our descendants are counting on us. Biodiversity […] Read More