By 2020 it’s estimated there will be almost 3.6 billion smartphones in circulation around the world – that’s the equivalent of almost half the global population with a smartphone! With an average lifespan of approximately 2 years before upgrade or replacement, the demand for the resources used to produce mobile devices and the number of devices potentially entering the waste stream will only continue to grow.

However, 99% of materials can be recovered when mobile devices are recycled.

Why is this important to us? Mobile phones contain minerals such as gold, Climate Change, Deforestation cobalt, tungsten and coltan. Some of these materials are mined from the eastern Democratic Republic of Congo, in an area near the Congo Basin, a key natural habitat for chimpanzees. Mining and control over this area drives illegal bushmeat hunting, destroys crucial great ape habitats, and has triggered civil conflict and unrest.

A Day in the life at Tchimpounga Sanctuary

Join the pledge to recycle your phone

This short text re-iterates the importance of recycling a phone or delaying the purchase of a new one.

Find out where to recycle your phone

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Follow our accounts and share using #CycleMyCell.

News & Updates

News and Updates

Now Hiring: Director, Programs

Overview: The Director, Programs is responsible for carrying out the strategic direction of the Programs Department, which consists of Africa Programs (AP), the Jane Goodall’s Roots & Shoots (R&S), and Indigenous perspectives focused initiatives in Canada. The Director, Programs leads a dynamic team and is accountable for the overall results of the Programs Department, ensuring […]

Dr. Jane

Dr. Goodall’s Message for World Oceans Day 2022

For World Oceans Day 2022, Jane shares her wonderful knowledge about oceans with us, and inspires us to look around for the good news stories and wonder – of which there is plenty. Thank you, Dr. Goodall!

Good News Stories

Everything You Need to Know About the Jane Goodall Act

Currently working its way through the Senate to (hopefully!) be passed as law, the Jane Goodall Act is a landmark piece of Canadian legislation that would create some of the strongest protections for animals in captivity in the world. Here’s everything you need to know: Originally introduced by Senator Murray Sinclair in 2020, the proposed […]

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